The 'Invisible People Don't Get Paid' Gambit: A New Low in Monetizing Mediocrity
This is going to blow your f*cking mind... It's 3 years from now and you're: Checking your phone over morning coffee. • 7 unread messages from potential clients • 3 referrals from past… | Jon Brosio | 50 comments
Verdict
"If you're not visible, you don't exist" is the philosophical equivalent of a status update from Schrodinger's cat, minus any actual depth. Yet Jon Brosio recycles this revelation amidst an oratory of "show your work" and "speak your truth," both as fresh as reruns of a three-year-old sitcom. While claiming that visibility isn't about viral posts, the post contradicts itself by touting a template for creating $10k+/month offers—because nothing says genuine advice like a sales pitch disguised as wisdom. The pièce de résistance arrives with the promise of turning "best kept secrets" into household names, which sounds suspiciously like a late-night infomercial claim. Instead of blowing minds, this LinkedIn sermon does little more than peddle the extraordinary power of stating the obvious.
The post frequently uses phrases like 'show your work' and promotes visibility as essential for success, all while framing it as a journey anyone can take.
There's a reliance on personal anecdotes about success rather than concrete evidence or insights beyond the author's experience.
'If you're not visible, you don't exist' is presented as a profound truth but lacks depth or actionable strategies beyond surface-level advice.
While advocating for visibility, the post also sells a template for $10k+/month offers, creating tension between its message and medium.
The call to action is overtly promotional of a specific offer, making the content largely self-serving.
'Show your thinking', 'speak your truth', and 'best kept secrets become household names' pepper the text with well-worn tropes.