Justin Welsh reveals the 'safe' option's perils…but not without plugging his newsletter
You can love your job, be excellent at it, and still lose it tomorrow. You can have the title, the team, the comp, and a boss who loves you. It still doesn't matter. A calendar invite shows up… | Justin Welsh | 730 comments
Verdict
"The safe option is not actually safe" is a revelation akin to discovering water is wet, yet it's paraded as if it holds the key to life itself. Meanwhile, while preaching self-reliance, Welsh invites us to join his 180,000-strong readership — because nothing screams independence like subscribing to someone else's content. The pièce de résistance, however, is the advice to "build something that exists whether or not that meeting ever happens," which echoes every entrepreneurial trope since the dawn of time. One wonders who might build this 'something'; surely not our dear author, too busy sending out weekly reminders of his own perceived profundity. With such platitudes and a side order of humblebrags, Welsh gives us everything except an original thought.
The author acknowledges previous job satisfaction but doesn't overstate modesty.
References to a large readership and sending articles weekly imply credibility based on audience size.
'The safe option is not actually safe,' while somewhat insightful, feels like a well-worn platitude.
While advocating for self-reliance, the author still promotes subscribing to their content.
'You can join if you'd like' and promoting his articles indicate a clear self-marketing agenda.
'Build something that exists whether or not that meeting ever happens' echoes mainstream entrepreneurial tropes.